Advising on how to improve profitability using extensive experience of budgeting and financial planning.
Formulating Business Reviews to assist clients with analysis of their sales performance Vs the market.
Giving directional advice into product sectors achieving market growth and which represent a strong sales and profit opportunity to retailer and client.
Coaching clients in their approach to retailers, maximising their potential of becoming a valued supplier and strong ongoing trading relationships.
Reviewing product presentations to highlight gaps prior to them being submitted to retailers, thus increasing the chances of products being selected.
Sharing Buyers’ requirements – what they consider makes a supplier ‘1st rate’ and one with whom they would like to grow.
Devising dynamic, tactical promotional plans to maximise uplifts – dependent on product type, price point and seasonal variation.
Marrying up small businesses with suitable distribution partners – having 21 years of contacts has proved invaluable with product placements.
Assisting clients clear overstocks through association with a clearance house.
Progressing product ideas from conception through to completion with entrepreneurs
(several of whom have been on Dragons Den).
Creating new ranges and brands – both ‘Magic Choc’ and ‘myStyle’, have won industry awards and following their great sale success are set to go global.
Imparting market knowledge of toy sectors in order to extend potential business opportunities through diversification into new sectors.
Devising optimum range for specific retailers based on their strengths (eg: price architecture, market share, customer demographic).
Working with licensors to help maximise product sales (& royalties) through ensuring contracts are granted to the best partners available – ie those licensees with whom retailers want to grow their business from a quality, supply and trading terms perspective.
How to achieve the ‘perfect 3-way relationship between licensor, licensee and retailer.
Training / Presentations:
Negotiation training (through roleplay).
Presenting to large audiences at licensing events and the Peter Jones Enterprise Academy (PJAE).
Assisting entrepreneurs with their pitch in preparation prior to appearing on Dragons Den.
1 Lucas Bridge Business Park, 1 Old Greens Norton Road, Towcester, Northamptonshire, NN12 8AX